Posted: November 27th, 2015 | Author: irv | Filed under: android, AT&T, Companies, Google, Tech Help | Tags: AT&T, carriers, Google, Sprint, t-mobile, verizon | No Comments »
I found out about Project Fi early on, when a few of the blogs began talking about it. At the time I was skeptical not about Google’s ability to pull the project off, but more about whether people would be able to accept routing their voice calls and SMS through Google’s data centers. A couple of weeks ago, I did a ton of reading on Fi and decided based on what I had read to go ahead and sign up for the beta. It took a couple of weeks to get my invite, and even then it took me a few days to think through what it would mean to be a Fi customer.
My thought process went through three distinct gating concerns. The first was whether I felt that my calls, SMS, and network traffic would be safe being piped via VPN from anonymous access points through Google’s data centers and to their ultimate destination. If I could get through the first gate, I felt that it was time to think through the second.
The next gating concern for me was if there was enough value over T-Mobile for me to make the jump. I was already frustrated with T-Mobile’s default opt-in “binge on” promotion, so I felt it was a good time to move. My experience with T-Mobile for the past two years has been nothing but good, and I’m going to keep the rest of my family lines with them, but I use very little data so I figured that I could save a good amount of money by using Project Fi, and I haven’t been wrong.
The final gating factor was whether Google’s customer service would be adequate for my needs. On this I had some of my largest concerns. Google isn’t known for their legendary service and while I don’t typically need a lot of help, with wireless service, you never know. On this front, I haven’t had to use their service yet, so the jury is still out. Their self-help has been excellent so I decided to give it a shot.
I was able to get over the first hurdle, surprisingly easily. I do not believe it is in Google’s interest to do anything untoward with their users’ data as it would destroy their business, so I’m actually not that worried about Google doing anything nefarious with my calls or texts ( if they can even access them ). As far as turning my data over to the government, that wasn’t really a worry as T-Mobile, Sprint, AT&T, and Verizon will all turn over the same data on demand, so that was a push even if Google cooperates. Finally, VPN technology has been around for quite a while, and it is well regarded as secure. So going through a VPN to Google’s data center is much safer as far as I’m concerned than going through some coffee shop network, or Comcast back end. In addition, the quality of service over Wi-Fi would probably exceed most of the spotty coverage I’ve had in some areas with T-Mobile so … gate opened…
After looking through my records for the past few months, I found that I typically use far less than 3 GB of data per month since I am typically in solid Wi-Fi coverage. I was a little worried about how many hotspots there were around me in general and how well the Nexus 5x would traverse the networks, but this, so far, hasn’t been an issue, there are a number of affiliated Wi-Fi hotspots around the bay area, even more in San Francisco, so where I roam there are a number of options that will not cost my precious gigabytes.
I chose the 2 GB of data, bringing me to a total of $40 a month plus tax. So far I have used .19 gigabytes and I’m about forty percent of the way through my plan period, so I’ll be getting a refund at the end. This brings up one of the better things about Fi, which is that they will refund you for any data that you did not use. They also will charge no overage for months in which you surpass your estimated limit. That means that if I need to tether for work one month, I won’t be stuck paying extra during all of the other months. On my line alone, after buying a Nexus 5x and selling my Galaxy S6 Edge, I was out about $45 up front, and I will save about $60 / month on my line alone. So it is definitely a value for me, however YMMV as for some heavy mobile data users, Fi will end up costing you more.
Overall, I have been extremely happy with Fi and would heartily recommend it. It has been stable and with great quality. Using the Nexus 5x has been pretty good, the phone is laggy occasionally, however I think that is owing more to lacking a few optimizations than any inherent limitation in the hardware. Other phones with the same specs running Android 5.x are smoother so I believe that things will get better on that front. The Nexus 5x has had outstanding battery life for me on M and on Fi. Granted I’m always in a good service area, and I am not a “heavy” user. I tend to get around 48 hours of battery life from it.
Posted: May 1st, 2015 | Author: irv | Filed under: Uncategorized | No Comments »
Over the past few months, I’ve been having a strange problem with my Asus ac-66u weirdo router and I’ve finally found what I think is the fix.
Every week or so, the router would stop allowing access to the Internet, while internal networking seemed to work well.
I would try everything to fix it, but only a restore to factory settings and a reconfiguration would allow me to get back online.
Loading saved settings would always being the problem back. This problem has persisted through every firmware update I have applied since I bought the router over a year ago.
The other thing that I would notice was that when the problem would occur the bandwidth monitor would show well over a terabyte of data being received.
I took this to be a glitch of some kind since it shouldn’t be possible to receive that much network traffic from the WAN connection. I was mistaken.
Under the ipv6 section of the settings there are two drop down menus. One makes your router a ipv6 responder for your internal network ( or the Internet if you really want ), the other advertises is services as an ipv6 host.
For inexplicable reasons the default is for the first drop down to be disabled, which is good, but the second drop down is defaulted to enabled! So your router advertises ipv6 services to the Internet even though the former has been disabled!
This results in terabytes of UDP discovery packets being fired casually your way making it impossible to receive real data.
Setting both drop down menu settings to ‘disabled’ fixed the problem. Everything, including the bandwidth graph is normal.
I can not fathom why advertise is set to enabled by default, it makes no sense. Hopefully ASUS will change it to disabled by default in a subsequent firmware update..
Posted: March 5th, 2014 | Author: irv | Filed under: Companies, Facebook, Google | Tags: ads, facebook, Google, marketing, network, social | No Comments »
While the current group of social networks are extremely popular and appear wildly unassailable, it is my assertion that they are eminently fallable. Over the past year, it has become obvious that they are having difficulty attracting users. Facebook needs to grow by purchasing smaller companies for ever increasing amounts of money. Google can’t really build a critical mass of users around it’s offering even though it is technically excellent. Even with Twitter, the most non-social of the social networks, there is trouble attracting new users while implementing features to increase their revenue streams.
Arguably, one could claim that as everyone joins the network, there aren’t additional people to add, this is the theory of saturation. While Facebook tries to assert that their daily active users is huge, and people are spending more time than ever logged in to facebook, how many of those actives are just people checking their messages? Or have facebook set up on their mobile and are technically logged in all day. This is a fantasy, people aren’t really using these services as much as they would have you believe.
Originally the promise of social networking was that people who we knew, and even more compelling, people that we don’t really know would create excellent and relevant content, thereby attracting even more people who would create great content. This would create the virtuous cycle of content creation and given the user growth would make the platform lucrative in it’s advertising reach. This is all known, what I believe everyone is currently ignoring in bubble, unicorn herd fashion, is that the cycle has been severely weakened, and their revenue models are broken.
What is ironic is that it has been weakened by the very thing that has made such scale on the internet viable: The desire of advertisers to pay for access to the social users.
It is a scenario that plays out in every market everywhere. Initially someone produces something of value, and the market forms around that. As the product evolves, the producer can easily see what works, as far as encouraging margin and price growth, and what doesn’t work, what causes price and margin decrease.
Most recently we have seen this occur in the PC market. We are now to the point where vendors are completely optimizing on a single dimension, price. Computer buyers ( obviously except those who purchase macs ) have spoken with their dollars, and their dollars want the best value for money. Hence, netbooks, and $300 laptops loaded to the gills with shizware. While it is shocking that people will accept this, this is what the consumer has chosen.
The social space works the same way. The users of the social product, gmail, facebook, google search, etc… are the product, and the advertisers are the customer. At first, users were drawn to the utility and functionality of the services. In Facebook’s case, interestingly, the initial value proposition was that one could have a private relationship out of the view of the internet with their friends. There was originally no danger that their content would appear to anyone for whom they had decided it shouldn’t.
As time has continued and these services have attained what they believe is a critical mass of users, the impetus for them to improve the service and protect their users’ privacy or to provide real value to the users diminished. The incremental income for each new user was less than could be made by increasing the amount that the advertisers were willing to pay. This has been accomplished either increasing, or inventing new areas in which to deliver ads, I.E. the facebook feed, paper, etc… In effect allowing the service to sell more inventory and spam their internal user base. Or taking content that was originally private, but could be used to deliver ads, and making it public. I won’t even start on the morality of the latter, but they have no choice, a free product at internet scale can not serve two masters, but it has to.
As anecdotal evidence, try to remember the last time you saw something interesting in the facebook feed, something that really grabbed you in a meaningful way. If you are like me, you can’t really ever remember anything really valuable that you’ve seen in the feed.
In actuality, the feed is built, designed, and optimized to deliver ads, not to deliver content of the highest quality to it’s users. In fact, the deeper the quality content is buried, the more ads you have to wade through to find it, thereby increasing the services’ revenue.
What all of this has resulted in, is a number of once useful services, that have thoroughly optimized themselves to deliver ads, and have intrinsically lost their original value to the users. This is what killed myspace, friendster, etc… This will ultimately kill Google ( albeit more slowly ), Facebook, and probably ultimately Twitter.
The reason the current model of social networks is untenable is that they are all designed around ads. None of them, at least the “big successful” ones are designed around users paying, and optimizing around value for the paying user. This will cause the end of the great social free ad-subsidized internet bubble at some point.
The reason I suggest that it will kill Google more slowly, if at all, is that Google obviously realizes that it’s current revenue model is untenable. They are aggressively seeking out real value for money products to which they can transition when the ad revenue model dries up and the users flee their free online services. People are just bored with these sites, there is nothing on them.
The same thing has happened to television. The reason people are “cord cutting” is because bundling is designed to deliver advertising, not value to the TV services’ customers. People aren’t stupid forever, eventually they realize they are being hornswaggled, basically paying twice. Once in their monthly bill, the second time with their time. It is just a matter of when.
Posted: September 14th, 2013 | Author: irv | Filed under: Uncategorized | Tags: exploration, nasa, prism, science, space, technology, voyager 1 | No Comments »
While I am incredibly excited that Voyager has left the solar system; a glorious accomplishment for humankind and an incredible testament to human ingenuity and will, we have built the first great ambassador to the stars, I wish that ‘we’ included myself and my generation. Voyager is travelling at a velocity which is mind-boggling, it is moving at 11 miles per second, greater than the gravity of the sun holding our planets locked in their orbits around itself. This is an incredible feat, man has created a device which can travel faster than anything captured within the gravity well of our solar system. We have created something so rare, an object with a hyperbolic trajectory moving away from the solar system, the very fact that it is indicates the sophistication and potential of mankind.
Voyager Chief Scientist Ed Stone, Credit: NASA/Carla Cioffi
Voyager, Apollo, Mariner, Hubble and the great space exploration missions of the past century were all made possible by the genius of our parents. As far as I can tell, we have done nothing even remotely approximating the magnitude of scientific discovery generated by these missions. My generation has made it possible to cut deep into NASA’s budget, taking the money and wasting it on everything and nothing at once. We take our greatest scientific minds and put them to work on wall street, creating exotic mathematical tools to extract ever declining slices of abstract value from the real value being created by people working. We put mathematical geniuses to work creating codes and breaking codes so that we can perpetuate our advantage over everyone else. What are we doing? We have the wealth, ability and the technology available, not only to our government, but also our private citizens, to solve so many crippling issues around the world, while at the same time furthering human understanding of both biological and extra-terrestrial systems. There is no reason we can not do both. Any rationale given is just an excuse, and one I will not accept after watching the way we the people find money for other inane pet projects.
The derivatives that are created in the financial markets are true genius, the cryptographic systems and computer technologies that have been created over the past 26 or so years are astounding, and I truly appreciate that. What I am frustrated and embarrassed about is what we choose to do with these technologies. PRISM and Xkeyscore? Really? Is that where we are putting all of our efforts, on spying on each other? We talk about creating jobs; what part of building up infrastructure on the moon is not about creating new jobs? The effort to build a permanent settlement on the moon would put tens of thousands of people around the world at work in a new race to inhabit our moon.
I am thrilled to see companies like Space X, Blue Origin, and Planetary Resources taking up the mantle of exploration. We should be able to create another ambassador to the stars, like Voyager 1 & 2. This should not be a hard sell. We need to build another probe, one that is faster and has more storage capacity than the original Voyager missions. We should create dozens of them some of them, some with highly solar-elliptical orbits such that they can deliver information about what is around us.
Only government currently has the resources to fund this type of purely scientific endeavor. Profit seeking entities will eventually get there, but only where there is money to be made or with the will of a great individual with massive personal resources. If the governments around the world lack enough vision to see that we need to do this, I’d settle for a league of extraordinary individuals who will put their fortunes and minds to this work. Once these people come forward, all that needs to happen is for the governments of the world to get out of their way.
I understand that some say that the space exploration missions were really covert ( or not so covert ) tests for ICBM technology, and this is likely true, however the actual science missions got funded. People used to be genuinely interested in exploring the unknown. Naturally a few remain, but they are finding it more impossible by the day to convince any one else that exploration and research are still valuable. People frequently discuss practical and pragmatic solutions to problems here on Earth, but they fail to find the vision that many of the problems here on Earth can be solved by trying to get off of it.
The next time you are thinking about trying to build the next facebook, or that next hot dating startup, of the next pinterest, take a minute and think about building a quantum entangled energy transmission network, or a new kind of rocket, perhaps a new form of energy efficient CO2 scrubbing system instead. We need to seriously consider our legacy. Do we, as a generation, only want to be remembered for our memes ( not that there is anything wrong with a good meme)? Or do we want to do something big? It is critical that we elect people who have vision, a true vision that will set us heading in the right direction. We must support entrepreneurs who want to take us to the stars. We do not have that with any of our elected officials, at least none that is willing to put their reputation and career on the line to forward space research that I am aware of anyway, and I am afraid that it is this which is the first and largest problem. The second is that we need to stop selling ourselves short.
We can do what seems like science fiction, it is possible. Entrepreneurs should have the vision and the guts to take the risks that will advance all of mankind. Venture capitalists need to ensure that they are taking long bets like the funding team behind Planetary Resources. It is like this that we get there, if these companies do what they are doing and then work together to move us further forward, even beyond their initial business plans, eventually the governments will follow.
Posted: June 10th, 2013 | Author: irv | Filed under: Lifestyle, Uncategorized | Tags: DHS, federal, NSA, prism, surveillance | 2 Comments »
I have been thinking about the surveillance issue a lot over the past few days, and have read a large number of opinions on whether what the NSA is doing is right or justifiable or constitutional.
I think that many people are missing something of the point. The documents we are reading about were never supposed to be released. It is akin to hearing one side of an argument. It is always easy to agree with a single side, you are missing all of the counterpoints which support the opposition’s position.
In the case of surveillance, in the absence of documents that support the need for this level of surveillance we can only speculate about how we got to the Verizon request and PRISM from the Patriot Act. To have a valid public debate, we would need to have access to the FISA court’s proceedings and the analysis of the original signals which led to PRISM.
I don’t feel as though anyone can really say whether or not we should have a program like PRISM, or if we need the massive data mining operations that the NSA has purportedly been undertaking, because all of the documents which would educate us about what is actually happening in the world around us are classified.
What I can say is that I would guess that the justification for this level of intrusion is quite strong. That being said, in the future, we may be glad that what started with carnivore, and has progressed to PRISM has been in place. We just can’t know.
It is unacceptable for our government to just say “trust us, it’s for your own good.” That is not the principal upon which our country was founded. The federal government’s contract with the public is a partnership, not a patriarchy. It would be best for everyone if the federal government’s bias were set back to “what can we have have declassified” from “how can we classify this?”
There is no reason that I can see as to why much of the intelligence leading up to this which is ancient now has to still be completely classified. Some representatives and members of the intelligence community have said that if they redacted the documents to support PRISM, what would be left would be meaningless. Even just the volume of documents could indicate to the public how much support there is for surveillance.
Classifying everything is a cop out. Yes, obviously if we applied the full process of public scrutiny to the realm of homeland security things would take longer, the NSA and DHS would have to respond to legal challenges from all comers. That would be a good thing, we’d probably all end up back where we are today, but we would all be agreed that this is the right thing for the our country given the current environment. Instead, where we are now, is like a mother dragging a kid by the collar to eat their broccoli.
Also, what some have proposed, ceasing use of Facebook, Google, what-have-you, is ridiculous. It is equally ridiculous to call them complicit to something evil or other childish ideas of how companies work. No one at these companies wants to violate the trust of their users in so blatant a way as to immediately destroy their business. To do such a thing would be in breach of their responsibilities to their shareholders. It wouldn’t even make financial sense.
The opposite is actually what is more likely, they will make much more money by doing nothing to exploit your data as far as the government is concerned, rather by using it for marketing intrusions. The only explanation for why they would allow this is that they have no choice. This database is precious to them, if it found its way to a rival company or government it would do real material harm. Even having this double access system is a giant risk, secret or no. They would never do this voluntarily.
Posted: April 22nd, 2013 | Author: irv | Filed under: Lifestyle | Tags: bitcoin, currency, economist, fiat, government | No Comments »
While watching the coverage of the recent Bitcoin rise and fall one thing kept striking me as somewhat lacking in the coverage. Most journalists have been constantly speculating about what Bitcoin can do for them in their cush safe federally insured economies, but what they seem to be missing is what Bitcoin cam do for countries with less than stable currencies.
To be fair, I have seen a couple of reports about what Bitcoin means to the rest of the world recently, but I think they are missing a couple of points. Firstly the media is obsessed with Bitcoin’s worth relative to the Dollar, the Euro, etc…. this is completely irrelevant. Bitcoin as a storehouse of value is great and all, but to frame it as that limits its potential and belies a lack of imagination.
Right now, if we look at Bitcoin, only those in wealthy nations can mine Bitcoin. Either you have to have the means to built a quite expensive GPU based miner, you build an FPGA based miner, or you can purchase an ASIC based miner. All of these things are out of the reach of most in developing nations. What isn’t out of their reach, however is to make a product or service that would have value on the world market. Today, for someone in a developing nation to move a product or service, they have to deal with corrupt exporters, or even if they have honest exporters, their goods can not really find their true value on the world market since they are sold to exporters in their probably over-inflated fiat based currencies.
The better way that Bitcoin makes possible is that these entrepreneurs can stake their price in Bitcoin and deal with distributors, shippers, and marketers with currency that has real value, without respect to what their local economy is doing. This is a more efficient method of rewarding work without the political stigma of a devalued currency attached to it.
In the case that the good is a digital good, such as a book, or music, the musician entrepreneur for example can now produce music, distribute it via bittorrent, and take payment in Bitcoin. They can do this all without any middlemen. This is a beautifully efficient system of value exchange that the world has long needed.
Posted: October 10th, 2012 | Author: irv | Filed under: Amazon, android, Apple, artificial intelligence, Companies, Google, iPhone, Lifestyle | Tags: amazon, Electeonics, Google, Retail, Shopping, Stores | 1 Comment »
Montgomery ward closed down
Looking at Google’s new maps inside view, it brings to mind a general problem with physical shopping vs online shopping. With online shopping, I know exactly who has the item that I wish to buy, and I know what the price of that item is. I can instantly perform comparison shopping without leaving the comfort of my home. This convenience has a down side as well, when I do not know exactly what I want to buy and am just shopping for entertainment the online experience lacks substance. It is much more fun to peruse best buy than it is to scroll down a page of picture of gadgets. This is where Google can help.
One of the things that Google has done that has no clear immediate value to the company is to map the world in extreme detail, this has come to include the inside of stores. Amazon does not have this capability. In addition, Google has its hangout technology which, when leveraged with this inside indexing gives Google both a search index of the real world, and the ability to have a high-fidelity experience with an actual salesperson.
Imagine, Google indexes all of the shops in the world, coffee shops, hot dog stands, I mean everything along with real-time inventory of the items in search results. Then they index those images using OpenCV or some other image recognition technology. Alongside that, every retailer in the world assigns one or more salespeople inside of the shop to carry a tablet capable of performing a hangout. Again this represents a giant biz-dev nightmare, but keep bearing with me.
Now comes the beautiful part, I, at home am surfing the web on my tablet when I get the itch to go shopping. Instead of hopping into my car, I allow Google to suggest stuff that I might be interested in ( Amazon has a huge lead here, but Google will likely catch up due to their having more signals ). While I’m looking through the suggestions, I see a watch that I am very interested in, so I click into it and it shows me a map of all of the places around me that have that watch. I click again and ask for a horizontally swipable, inside view of the top 5 locations that have the watch.
I can actually browse the inside of the store, see the display with the watch in high resolution. There will be a little place that I can click inside the store if I need help as in the watch is not on display, or the shop keeper will be notified that I am browsing. At this point, the shop keeper can signal that they want to have a hangout with me in g+, or I can swipe to the next place at any time and browse that place. If I do want to discuss the item in a hangout, I can either initiate or respond to an invitation from the shop keeper. While on the hangout, the salesperson can express their craft, showing me alternate items, asking me to send data over, such as measurements, we could exchange documents, etc…
This future would be tremendous, and it is something that only Google can do. But wait, there’s more! Imagine that at this point with my Google Glasses, now I can have a full AR view with the details of each item coming up in my heads up display along with other shops’ more aggressive deals ( read ads ). It would be ridiculously awesome!
Ultimately this will level the playing field with online as well as brick-and-mortar retailers, with the brick-and-mortar guys having a slight advantage until the online retailers start hiring sales reps for g+ hangouts or an equivalent technology. I believe that this will bring a pretty large increase in the number of sales people employed and reverse the current employment drain that retail is experiencing. It makes perfect sense as to why Amazon is trying to build out its mapping technology as quickly as possible. It will be interesting to see who wins.
Posted: September 6th, 2012 | Author: irv | Filed under: Amazon, Apple, Companies, Facebook, Google | 1 Comment »
Pop-Up Advertising ( Wikipedia )
Facebook’s stock price has been dropping like a rock. Most pundits exclaim that the reason is because there is no “mobile strategy.” Some attribute it to the weakness of the virtual goods market. Rarely does someone come out and say that it is because by-and-large banner and link advertising doesn’t really work on the internet.
Facebook and Google both make their living off of display advertising. Adam Curry had some insightful comments on TWiT the other day and I think he was pretty much dead-on. There are, however a few points which I don’t think the show really got to cover.
Display advertising doesn’t work. Let’s get that out of the way. Earning money by trying to get people to click on banner, or link advertising will never work over the long haul. The only case in which those ads create any sort of value is in brand recognition. The only companies which are interested in brand recognition are the ones whose revenues are upwards of 20 million. In other words, not most of the companies which are interested in advertising. Definitely not the local companies like the cleaners or the barber shop.
For the majority of businesses, which are not VC rich internet businesses, or multi-billion dollar conglomerates, sponsoring a school basketball team is a better way to spend advertising dollars than ads on Google, Facebook, or anywhere else on the internet.
What Adam Curry said about supply and demand was true, but he missed one aspect. The reason that the advertising on The Verge works for them ( for now ) is that the brands advertising on the site just want to be associated with cool and hip, which is The Verge. It is more aspiration on the part of the advertiser than real value for value.
Cost-Per-Impression ( CPM ); or the original billing metric for display advertising was based on how many times a given ad was displayed, later revised to be whenever an actual person, not a bot, saw the ad. Relatively quickly, after things settled with the innovation that Google brought to the marketplace, advertisers realized that an impression was truly worth near zero, and clicks were the thing. Google then changed to Cost-Per-Click ( CPC ) as the billing metric and things got marginally better. The problem now is that clicks can’t really be trusted for a myriad of reasons. The primary reason is gaming and fraud. One can pay huge numbers of people peanuts in western currencies to click on a given ad. No matter how clever the algorithms get, they were still designed by people and other people will be able to figure out how they work. Until algorithms in a completely unrelated area can be devised entirely by machines can they be truly opaque to humans. Even then, there is still the chance that they can be reverse engineered since they would have to be governed by logic.
Let’s get back to Facebook and Google and why Facebook’s stock is in the toilet. Assuming that impressions are worth near zero and clicks are worth next to zero one would claim that volume would drive revenue. This is true in the case of Google. Google keeps their operating costs at next to nothing given their size and they have an absurd number of people using the product. Google can then make some money based on impressions and clicks. This is not the same amount of money as they would be making if the same number of people were actually buying some product at a fixed margin from them, but a decent amount of money given their investment.
Google has an impending problem, which is that CPM near zero is rapidly becoming zero and the CPC next to zero is dropping to zero as well. Google can shuffle costs and can produce hardware and other products ( Google Play, Q, Drive, etc… ) to earn more money. In other words, Google is trying to figure out something else to do to earn profit. Facebook on the other hand has no other prospects, and they are not nearly as thrifty as Google. The next big thing, that people in the ad game are suggesting, will be social advertising, or that you will buy the same things that your friends. I don’t buy that, it is too easy to game, and the basic hypothesis is flawed, I think that there is a kernel of value there, but not enough to support multiple billions of dollars in revenue over 20 years.
I can not write Facebook or Yahoo completely off, however and here is why: Apple.
If you care to remember, Apple competed in two “dying” markets where there was “no more money to be earned” and the “barriers to entry were too high.” Those two markets were personal computers and portable music players. If we look at those two markets, we see that IBM, Dell, Compaq, HP and others were enjoying decent margins while Apple was slowly dying. When Steve Jobs came back to Apple, he focused relentlessly on improving the product and charging for it (AKA value for value ). He produced PCs and laptops that were outwardly the same as their competitors more or less with the exception of a few design flourishes. They produced a PMP that was competitive at first blush, but certainly not generations ahead of its competitors.
The reason that Apple later trounced them all was that in the race to the bottom, the focus was on what corners to cut. If someone was using resistors that had 5% tolerance, a competitor would drop it to 2% tolerance to save money and reduce the price to the customer. If someone was using hard-drives that had 36,000 hours MTBF ( Mean-Time Between Failures ) they would find someone to charge them less for drives that had 32,000 hours MTBF.
In this number-crunching mutually-assured destruction competition, everyone took their eyes off of the simple fact that what they were producing was shit, and it was becoming shittier by the generation. I can’t even say the word Compaq without thinking about burnt out toaster. They were the worst PCs ever.
Apple, at the time, kept making the best computers they possibly could, in every dimension. The software was top-notch, the hardware was top-notch. The Apple computer or iPod would look good, be easy to use, last forever, and if it didn’t they would replace it immediately. That has been changing a bit recently, but it was true for their PMPs and computers in the very early 21st century. As such, Apple could easily charge 20% to 40% more for a comparable item than their erstwhile foes. HP, IBM, Dell, and Compaq, however couldn’t understand how they were doing it, or why their customers were defecting to Macs. It didn’t make sense to them, why would someone want to pay so much more for a similar product. Most of them thought it was an anomalous blip, that there must just be more artsy people than they had originally thought.
What they didn’t understand was that many people just got sick of taking computers back, dealing with stonewalling customer service, etc… They just wanted something that worked. After the 3rd or 4th failure, they probably were complaining about it to a friend who said, well I have a Mac, and if something is wrong I just take it in and they take care of it ( social advertising for you ). That is all it takes for most people when they are completely ready to buy something else that really solves their need or want. In other words, value for value. In fact, probably because the others set a floor so low for the products, it helped with the image of Apple as high-end, cementing the enhanced value of what Apple was offering in their minds.
I digress. I would argue that Facebook has an opportunity to not enter this awful battle to the bottom for online advertising. They could try to do something that provides real, true value for people. I have no idea what this looks like, probably being right there when someone decides to buy something, to help them find the exact right product, similar to Amazon, who I view more as an advocate for me, helping me find just the right thing when I want it, not before or after. Or maybe they could go the sinister way and try to make me buy crap that I don’t need through Psycho-analysis and data mining. Either way would make them truckloads of money, but it has to be high quality.
There is still one point of caution for anyone involved in mobile or online advertising, or anyone thinking about investing in that space. Apple, that great beacon that refused to battle to the bottom, tried to do something new and fresh with advertising – iAd. It failed. If they can’t do it, perhaps no one can.
Posted: June 15th, 2012 | Author: irv | Filed under: Apple, Companies, Google, Microsoft | Tags: android, Apple, Google, iOS, Microsoft, windows phone | 1 Comment »
The surprises everyone was waiting for from the Apple’s WWDC keynote never arrived. Instead, we got a handful of evolutionary features added to generally excellent software, and an amazing piece of hardware. I was actually yawning while following the liveblog. That fact should have the entire tech industry shaking and quaking. That boring keynote just put everyone on notice, but they may not realize it yet.
Apple has done this before. A few years before the launch of the iPhone, the iPod, iMac, and Mac OS X went through a period of minor updates, feature and spec bumps. All of these products never became any less incredible, but Apple wasn’t doing anything exciting.
We know now that Apple had a light guard working on continuing to bump aspects of their main product lines, while the majority of the engineers were toiling deep into the night to build iOS and all of the apps that we all know and love that launched on that device, namely mobile Safari.
It took them several years, while they were consolidating their dominance of the PMP market to completely disrupt everything we consider true about mobile computing. That is not to say that the products they launched in the interregnum weren’t great. The iPod nano launched among other things, but I remember thinking along similar lines as others, is this all you’ve got Apple?
The answer today was obviously, No. They had much more, and knew it.
We are seeing the same general stagnation today. It makes you wonder, what the hell are they doing in there? There is really no way to know, but when it is ready I would expect no less disruption than we saw when the iPhone came out. Apple has maybe 14,000 engineers, do you really think that all of them are working on iOS 6, Mountain Lion, or trying to make the MacBook Pro thinner?
Apple takes their time, so it could be six months, or it could be three years. If I were a competitor of Apples, I’d be getting ready to be disrupted.
I’d think bigger than a television set Apple has already made personal content consumption more prevalent than group consumption.
Sitting around the TV and watching a movie rarely happens anymore. Everyone in the family, each watches whatever they want on their phone, iPad, or laptop. Apple’s next great breakthrough doesn’t even have to be strictly media or tech. Perhaps it will be the iCar, some sort of iAutomation for your house, the iHome, who knows. Perhaps their plan is to start building luxury apartment buildings in San Francisco. Making spartan, but delightfully, designed homes built out of glass and aluminium.
Posted: May 30th, 2012 | Author: irv | Filed under: android, Apple, Companies, Facebook, Google, Microsoft, Verizon | Tags: android, Apple, Google, iOS, Microsoft, mobile, windows phone | No Comments »
This weekend I switched back, once again, to Windows Phone from my ICS packing Galaxy Nexus. Previously, I had switched to Windows Phone from my Froyo ( can you believe this phone was launched in the US with Froyo? ) Infuse 4G. I seem to always switch away from Android eventually, and I haven’t been sure why, until now. This is not meant to be an Android hate fest, I don’t want to say I hate iOS, and I don’t hate any OS. I am a huge fan of iOS and Android, nor am I a fanboy of any camp ( any more ).
I think that Android is an excellent implementation of the vision for which it was designed. iOS was the first and is still the leader in its category. Both of which are largely cut from the same cloth. Who copied whom, I’ll leave for history to decide. For the my purposes, however I am happier with Windows Phone, and I have finally figured out why.
Windows Phone is Designed Around Use Cases
As I was transitioning between my various Android handsets, my iPad, and my new Lumia 900, I kept thinking about what it was in Windows Phone that kept causing me to want to use it. The browser is merely sufficient, the hardware is technically behind the curve ( while the phone hardware as a package is superlative, hats off Nokia ), and the OS is, well… different. One of the core things, which was immediately apparent, was that it didn’t take long for me to get to what I wanted to do with the Lumia from the live tile home screen.
I don’t subscribe to the “Smoked by Windows Phone” campaign, I think that was stupid and wrong. Android is typically faster in specific areas, like time to app launch, etc… iOS smokes both of them in scrolling and touch screen responsiveness as well as time to app readiness on the newer iPad2/3 and iPhone 4S. Windows Phone’s speech to text is great, but not comprehensive; Android’s speech to text is better than Windows Phones, Siri’s voice recognition is marginally better than Androids, if only because of her witty retorts.
Despite all of the shortcomings I have just described, I still prefer Windows Phone. For a few months, after I started with Windows Phone 7 on my Focus S, I started to think something was wrong with me for liking it. Maybe I was a “feature phone” kind of guy after all. The tech media kept telling me that Android and iOS are better because of their broader app selection, more sophisticated chips, hardware, etc… I could readily agree with this assessment, after all, Windows Phone doesn’t have NBA Jam, or Angry Birds Space. The more I thought about it however, as far as I am concerned, I prefer to use my phone for communication first, and apps second. Being presented with a grid of apps, or strange widgets, or the wrong panel of the launcher were all in the way of simple communication.
When I use Windows Phone, it is clear, I press people for communication, me for updating my social networks, phone for calls. This simplicity, and clarity; that is what keeps drawing me back. It isn’t that Windows Phone is faster in any way than Android and iOS, not that it is slow. It is that each specific task that I want to do with the phone has a well defined path, is clearly encapsulated, and is a complete end-to-end experience with no cruft. It isn’t chaotic like the Android intent system, leading me all over the place from app-to-app, it isn’t ridiculously siloed like iOS. Things that should be combined, like Facebook and twitter are grouped together. Games are all in the same place, and share a coherent experience that is clearly differentiated from the other flows for when I want to play games. Music, podcasts, and audio are all together, unified in their Zune experience, which also is differentiated from the game flow, and the social flow.
Android and iOS are Designed Like Desktop/Tablet OS’s
Once I began to think about use-cases, I started to see how ill fitted Android and iOS were for the phone. I started to put devices into categories based on these use cases, to try to figure out where they go wrong.
When using my desktop / laptop, I am consciously sitting down to perform some fairly complicated task, I expect to have to make lots of decisions to perform that task, and I do not mind the complexity of the windowing system.
When using my tablet, I am typically settling down to enjoy some content, a game, a book, a fun diversionary app, or I am attempting to use a productivity app, for which I could perhaps perform the task on my desktop / laptop. I don’t mind actions taking a little extra time on my Tablet, I am expecting to explore and engage in an experience.
My phone is different. I am not typically trying to explore. I am trying to find a restaurant to eat at right now, or I am looking for my friends house and I am wandering around trying to read street numbers. I am buying something and need to compare prices. I am trying to call someone to have a conversation. In short, most of what I am doing with my phone is immediate I don’t want to browse.
The grid of apps, is really nice for presenting an experience, it is an invitation to browse, to wade into an entire universe of possibilities. A bunch of apps is great for when I want to spend time looking around, like window shopping. I don’t necessarily know what I want to do, I just want to be entertained.
I don’t really need apps on my phone, I need the workflows that are in those apps. I need the restaurant information inside of the Zagat application, I need the directions and augmented reality that is inside of google/bing maps. I need the social graph that is inside of Facebook to find out if my friends are busy this weekend. I need the content of the twitter app to find out what is going on right now. As far as exposing that, some apps for Windows Phone can do this with their live tile, for other, well designed Windows Phone apps, there is a clear use case for the application, and it brings as much content to me as it can to assist me with doing something right now.
Windows phone isn’t perfect, there are still quite a few missing use cases that I would like to see fleshed out, like the augmented reality directions, or a better workflow around photo sharing.
When you think about things in use cases, you actually start to see that the multitasking system that Windows Phone employes is correct. It is only broken if you are looking at it as you would look at Android or iOS, or if you are comparing your mobile computing environment to one that is less mobile. Windows Phone is better thought out than its competitors. Once you let go of the fact that you believe you want your smart phone to be just like your desktop/laptop/tablet, then everything will be fine.
So what if Windows Phone doesn’t have many quality apps, for most of the things I want to do, I am covered. As they add apps, so much the better, I only hope that the developers think about how their users will accomplish tasks in real-time with the applications they provide, and don’t fall back on the Android and iOS way of sticking a bunch of data into a silo and expecting the user to poke around to find it.
Windows 8, in its current incarnation is half-mistake, in my opinion. For the designers to take UI and a set of interactions that are successful for phone use cases, and apply them to a desktop OS is to turn something useful into a chaotic chimera. I believe that Microsoft is not allowing for as much richness and complexity as the interaction patterns of a stationary computing experience should provide by implementing the Metro interface on the desktop.
In the legacy interface, they are just screwing up what was working. It makes sense for them to take the same approach as they allowed the Windows Mobile team to take. Think about the use cases that people are likely to encounter when they are attempting to accomplish something with their desktop/tablets. You may not be able to unify the interfaces, it is OK. Apple is falling into the same trap, it is leaving a massive opening for someone to do something awesome with the desktop computer…. Canonical are you listening?
Let it go, the desktop paradigm is dead. Stop worrying about how things used to be and learn to experience Windows Phone for what it is. A beautiful breath of fresh-air, a new way of thinking about mobile interaction. Hopefully Microsoft doesn’t screw it up. If their marketing is any indication, I am worried about the future. If they leave the Windows Phone team alone, and allow them to keep doing what they are doing, things will be great.